Digital marketing and Covid-19
Supporting businesses is what we do, and will continue to do throughout this challenging time. Home-services-based businesses may see an increase in demand, particularly as we become more housebound; others will be under more pressure – but ALL will be accessed online. It’s a pressure cooker, but pressure cookers are where great brands and businesses are forged….
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Sponsored Facebook messages | Your how-to-guide
Facebook recently implemented a bidding system for promotional messages sent to a business page’s Messenger subscribers. The reason? Not to…
Facebook lead campaigns | Step-by-step digital marketing
Facebook ads can deliver loads of good quality leads, but they only work when combined with great audiences, compelling messaging…
Google My Business Categories List (2019)
What Are Google My Business Categories? Here they are below, use CTRL F to search this page for options Abbey…
3 digital marketing trends to watch out for in 2019
1. Personalisation Online buyers are smarter than ever. And a one-size-fits-all policy is not enough. Think of an email blast…
Facebook’s privacy rules… and what it means for your ad campaigns
Following the Cambridge Analytica Scandal, Facebook users expressed their privacy concerns, which included questionable third-party data collection as well as…
Types of YouTube video ads
1. TrueView (In-Stream or Discovery/In-Display) TrueView video ads come in two forms, In-Stream and Discovery, also called In-Display. In-Stream video…
5 reasons why you should advertise on YouTube
Lots of reach YouTube has been the leading digital video platform for over a decade and now has 1.8 billion…
Meta and Open Graph| How to better optimise your website
Meta and Open Graph descriptions and the tags use for them increase your site’s search optimisation – ie, how easily…
Metas and why they matter
All Things Internet has such as AWESOME (read: annoying) way of describing things. Like metas. What does meta even mean?…